Limousine rental business in Kyiv

General description

Presentable limousine always was a sign of status and excited general admiration. Every time, when we see this comfortable and fancy vehicles we follow them with our eyes with unabashed jealousy. They carefully carry their passengers, noiselessly sliding on the streets of the city. Limousine rental is a genuine gift, which can be affordable for everyone, presenting the hours of happiness to yourself and those, who are close to you. 

We hold out the unique opportunity for this and offer You the best limousines, and also:

• Help with choosing the model and design of the limousine;
• Competent consultation in limousine choosing;
• Personal approach  to each client.

Company offers its services already for about 3 years. More often limousines are rented by bride couples, to distinguish the value of the event. Limousines are also popular among businessmans, which choose this luxurious car for business meetings with partners. And who doesn`t wont to get a limousine as date-place for St. Valentine`s Day?

Limousine will bring an unforgettable emotions of the corporative party, will make brighter the graduation night, class reunion or topical party. Limousine is the comfort and refined atmosphere, in which You can have a good time.

Organizational and legal characteristics of business

Property category – LLC.

Service spectrum – limousine service, transfer, passenger transportation. Movie shootings and advertisements on limousines. Number of personnel – 5 p.: director-dispatcher and drivers. In case of simultaneous order of more than three autos the company involves additional drivers, which work on contract. All management and organization responsibilities are on the director. Company maintains the client base, automobiles rent statistics and finds regular clients.

During the whole lifespan of the business the reputation of the firm was spotless.

There are the agreements about the partnership with other similar companies. It allows offering a wide range of automobiles to our clients. If the automobile of the partner company was rented, the company gets 10%. This partnership program exists with CSRD workers and wedding organizers. 

Marketing operations
Business has seasonality and a lot of orders are made during the warm period (spring, summer, autumn)

The company publicizes its services on its own sites af-limos.com, limos.kiev.ua, in all topical (wedding) magazines, on interne resources connected with running events

in wedding saloons, restaurants, night clubs, CSRDs. Limousines regularly take parts in “Kholostyak” program shootings and different wedding shows.

The company offers the advertising services: there is the list of companies (for example “Khortitsa”), which brand limousines, pay the rent and this automobiles are driving across the city.

Competitive advantage

• The interior of each limousine is unique and includes the newest audio and video equipment;
• The company developed a lot of interesting routes around the Kyiv;
• Existence of regular clients and stable work, without any complaints during last few years.

Assets of the company

The company has its own car park, which consists of 5 autos.

GPRS system is used for mileage and fuel consumption rate recordings.

Automobiles are kept on the territory of “Lubydskoi” complex. Parking costs 600 UAH per month for one car. This price includes insurance, guarding and office rent.

Financial characteristics of activity

Salary:

• director-dispatcher – 4 000 UAH. + 5% of rental price;
• driver – 10 % of rental price.

Company`s incomes vary from $3000 to $7000 per month depending on season of the year. 
In 2013 the revenue was 2 146 498 UAH., and profit – 682 178 UAH.
Operating profitability = 32 %

In 2014 the revenue was 1 937 321 UAH., and profit – 506 063 UAH.
Operating profitability = 26 %

Operating risks

• Damping of demand  on limousine rent;
• Automobile breakdown risk;
• Accidents risk;
• Appearance of new competitors on the market;
• Increase of gasoline prices.