Following the high-profile deal in which Kyivstar acquired Tabletki.ua for $160 million in February 2026, another investment opportunity has emerged in Ukraine’s digital pharma segment: a digital platform for searching and booking medicines has been offered for sale or for the attraction of a strategic partner.
The project is a Ukrainian platform that has been operating since 2020 and already has an established technology base, mobile applications for iOS and Android, SEO traffic, a partner pharmacy network, and its own internal operational infrastructure for further scaling.
The platform connects users, pharmacies, and pharmacy chains within a single ecosystem for medicine search and booking. End users have access to a website, mobile application, booking function, order history, and customer support service. For pharmacies and pharmacy chains, the platform provides a personal account, API for data exchange, analytics, technical support, and marketing tools designed to stimulate sales.
In the market, the project is positioned as a ready-to-scale asset for a strategic investor or buyer. The company is considering both a smart money format involving an industry partner and a scenario involving the partial or full sale of the business to a strategic player.
The investment thesis is strengthened by the scale of the underlying market. Ukraine’s pharmaceutical market is estimated at approximately UAH 240 billion, while pharmacy retail remains one of the most concentrated segments of the consumer market. At the same time, Ukraine has more than 18,000 pharmacy outlets, and the top five pharmacy chains control around 64% of the retail pharma market.
Among the largest pharmacy chains during the first three quarters of 2025 were ANC, Podorozhnyk, Apteka 9-1-1, Bazhaemo Zdorovya, and Apteka Dobrоho Dnia. This confirms the high level of market concentration and the potential value of digital platforms that can serve as a traffic, booking, and B2B integration channel for major pharmaceutical players.
The company emphasizes that the project already includes not only a product showcase but also a fully functional operational system. Its technology stack is built on a microservices architecture: backend based on Java 17 with Spring Boot and Quarkus, frontend on Angular, mobile applications on Ionic and Angular, databases including MySQL, MongoDB, and Elasticsearch, caching via Redis, message exchange through RabbitMQ, containerization with Docker, and CI/CD via GitLab CI.
The project’s current metrics include more than 100,000 monthly organic SEO visits, 8,700 pharmacies integrated into the system, and around 10,000 clients. According to the owners, one of the key assets is also its SEO infrastructure, which includes more than 40 owned satellite websites and around 330 donor websites linking to the platform.
A separate market signal for potential investors is precisely the Tabletki.ua case. According to public materials related to that transaction, at the time of sale the service averaged 14 million online bookings per month, along with significant financial results, confirming the strategic value of platforms operating at the intersection of search, booking, and pharma retail.
As part of the current process, the platform’s owners are seeking a partner that can provide not only capital but also market expertise, access to the pharmaceutical ecosystem, B2B connections, and monetization tools. Potential interested parties include pharmacy chains, pharmaceutical manufacturers, distributors, healthtech and medtech companies, data providers, and strategic or financial investors specializing in healthcare.